One of my colleagues recently told me an interesting stat. He said that 74% of people find their realtor because they called them back after they made several calls to agents to enquire about their services. I find that surprising for a service that is 100% commission. I know we are in a very busy real estate market but wouldn’t you want to call everyone back?
If one were to simplify the sales process, it would be down to prospecting, following up and following through to close. It has historically always been harder to find the prospect then to make the sale so why are so many people not returning phone calls or email enquiries? My wife and I went though this a few years ago when we were shopping for a new car, we must of visited 8-9 car lots and test drove a few different models. However we went with the person who followed up with us and seemed to want our business.
Whether you are looking for a realtor, mortgage broker, financial advisor, insurance agent or heck even a new car. In every major centre you have your pick of where to go so make sure that the person that you are dealing with truly wants to help you and has your best interest in mind.
Today I am thankful for the people who have called me back after I have called enquiring about their services, the clients who take the initiative to make the first call and the time and energy that is saved by having people reach out to you.
“Diligent follow up and follow through will set you apart from the crowd and communicate excellence.” John C Maxwell
I look forward to hearing from you in regard to your mortgage needs.
p.s.s- I should tell you that I am licensed in Nova Scotia, Ontario(M18001555) & in British Columbia(BCFSA #504098).
p.s.s.s You can download my new mortgage app here